Consulting that Sparks Real Results

Claire Spinola | Earned Media Director

I mix sharp strategy with playful energy to help brands tackle massive cultural goals and still enjoy the ride. Expect clear steps, high-impact newsroom wins, and plenty of well-deserved celebrations along the way.

  • Sharp Earned Strategy: Cutting through the noise with data-led campaign architectures that land your story where it matters most.

  • Playful Cultural Hooks: Pairing iconic talent with emerging ideas to turn standard brand news into unmissable pop culture moments.

  • Relentless Newsroom Energy: Bringing 20 years of broadcast expertise and national media connections to secure rapid, top-tier wins.

  • Grounded Partnership: Direct, collaborative leadership for major global brands and purpose-driven causes—making high-stakes PR feel clear, manageable, and genuinely fun..

Services

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Purpose-First & Pro Bono PR

Dedicated communications support tailored for social-impact initiatives, non-profits, and purpose-driven campaigns making a tangible difference.

  • Key Focus: Cause-led storytelling, community engagement, ethical brand campaigns, and pro bono advisory.

  • Best For: Non-profits, community projects, or purpose-led enterprises aiming to amplify their mission and drive social impact.

Earned Media Outreach & Execution

Targeted, high-impact pitching that secures high-value editorial coverage, places thought leadership, and drives meaningful cultural conversation.

  • Key Focus: National and trade media relations, spokesperson placement, feature pitching, product news, and press office management.

  • Best For: Businesses looking to build top-of-funnel awareness, secure top-tier coverage, and boost brand authority.

Strategic PR Consultation

1. PR Strategic Consulting Senior-level strategic direction designed to elevate your brand position, sharpen core messaging, and align communications directly with business growth.

  • Key Focus: Campaign strategy, brand positioning, narrative development, and executive advisory.

  • Best For: Brands seeking high-level expertise to shape, refine, or audit their overall public relations

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